| HBS Case Collection
(Revised June 1999)
Bausch & Lomb, Inc.: Pressure to Perform
Bausch & Lomb is the subject of press attacks and experiences a sharp fall in stock price when management practices are exposed. Aggressive goal setting, supported by financial market expectations, is discussed as a precursor to a series of events that results in misstated financial results and angry customers. A defiant CEO stands his ground as shareholders demand his resignation. Industry and competitive data allow students to calibrate performance pressures.
Keywords: Earnings Management;
Business and Shareholder Relations;