Publications
Publications
- July 2016 (Revised February 2018)
- HBS Case Collection
Alphabet Eyes New Frontiers
By: Juan Alcacer, Raffaella Sadun, Olivia Hull and Kerry Herman
Abstract
In October 2015, Google restructured into Alphabet, a holding company, which analysts said would facilitate innovation among its diverse subsidiaries. But when news reports surfaced revealing struggles within Alphabet companies including Nest, the smart thermostat maker, observers began to wonder if the reorganization made sense after all.
Keywords
Innovation; Conglomerates; Corporate Restructuring; Google; Corporate Strategy; Corporate Entrepreneurship; Innovation Strategy; Business and Stakeholder Relations; Research and Development; Diversification; Financial Reporting; Talent and Talent Management; Technology Industry; Computer Industry; California; United States
Citation
Alcacer, Juan, Raffaella Sadun, Olivia Hull, and Kerry Herman. "Alphabet Eyes New Frontiers." Harvard Business School Case 717-418, July 2016. (Revised February 2018.)