Case | HBS Case Collection | May 2014 (Revised January 2015)

Gastón Acurio: A Recipe for Success

by Anat Keinan, Michael Norton, German Echecopar and Cintra Scott


Gastón Acurio, star chef and restaurateur from Peru, must decide whether and how to adapt his signature Peruvian cuisine to local tastes as he opens restaurants in new countries.


Keinan, Anat, Michael Norton, German Echecopar, and Cintra Scott. "Gastón Acurio: A Recipe for Success." Harvard Business School Case 514-014, May 2014. (Revised January 2015.)