Teaching Note | HBS Case Collection | February 2014

The Slingshot: Improving Water Access

by John A. Quelch

Abstract

Entrepreneur Dean Kamen has inked a multimillion dollar partnership with Coca-Cola (CC) to mass produce and distribute the Slingshot, a low energy device that can convert raw sewage into potable water for poor people and communities in developing economies.

Keywords: Innovation Strategy; DEKA; Dean Kamen; Coca-Cola; Technological Innovation; Innovation Strategy; Commercialization; Marketing; Marketing Strategy; Food and Beverage Industry; Health Industry; North Africa; South Africa; Asia; South America;

Citation:

Quelch, John A. "The Slingshot: Improving Water Access." Harvard Business School Teaching Note 514-109, February 2014.