Article | Management Science | July 1993

Compensation Plans for Single- and Multi-Product Salesforces: An Application of the Holmstrom-Milgrom Model

by R. Lal and V. Srinivasan

Keywords: Compensation and Benefits; Product;

Citation:

Lal, R., and V. Srinivasan. "Compensation Plans for Single- and Multi-Product Salesforces: An Application of the Holmstrom-Milgrom Model." Management Science 39, no. 7 (July 1993).