Book | 2013

Keeping Up with the Quants: Your Guide to Understanding and Using Analytics

by Thomas H. Davenport and Jinho Kim

Abstract

Managers today need to be able to analyze and make sense of data. They need to be conversant with analytical technology and methods and to make decisions on quantitative analysis. This book offers a variety of practical tools and examples to improve a manager's understanding of business analytics, and to enhance their thinking and decision processes.

Keywords: statistics; business analytics; big data; Data and Data Sets; Management Practices and Processes; Mathematical Methods; Information Management;

Citation:

Davenport, Thomas H., and Jinho Kim. Keeping Up with the Quants: Your Guide to Understanding and Using Analytics. Harvard Business Review Press, 2013.