Supplement | HBS Case Collection | January 2013

Brannigan Foods: Strategic Marketing Planning, Spreadsheet for Instructors (Brief Case)

by John A. Quelch and James T. Kindley

Citation:

Quelch, John A., and James T. Kindley. "Brannigan Foods: Strategic Marketing Planning, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 913-547, January 2013.