Case | HBS Case Collection | 2013 (Revised from original 2012 version)

TWA Parts (Abridged)

by V.G. Narayanan

Abstract

Transworld Auto Parts had to implement its new strategy flawlessly to survive the auto industry upheaval. The new CEO asked her leadership team to craft strategy maps and balanced scorecards to help each division implement its strategies.

Keywords: Business Divisions; Leadership; Balanced Scorecard; Management Teams; Business Strategy; Corporate Strategy; Auto Industry; Manufacturing Industry;

Citation:

Narayanan, V.G. "TWA Parts (Abridged)." Harvard Business School Case 113-030, April 2013. (Revised from original November 2012 version.)