Teaching Note | HBS Case Collection | July 2008 (Revised May 2009)

The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues (Brief Case)

by Frank V. Cespedes, Christopher H. Lovelock and Laura Winig

Abstract

Teaching Note for 2510

Keywords: Market research; Quantitative analysis; Consumer marketing; Pricing strategy; Price; Mathematical Methods; Marketing Channels;

Citation:

Cespedes, Frank V., Christopher H. Lovelock, and Laura Winig. "The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues (Brief Case)." Harvard Business School Teaching Note 082-511, July 2008. (Revised May 2009.)