Supplement | HBS Case Collection | November 2011

Banco Ciudad (B): Transformation at Work

by Aldo Musacchio, Gustavo Herrero and Cintra Scott

Keywords: Banks and Banking; Transformation;

Citation:

Musacchio, Aldo, Gustavo Herrero, and Cintra Scott. "Banco Ciudad (B): Transformation at Work." Harvard Business School Supplement 712-030, November 2011.