Case | HBS Case Collection | October 2011

Patricia Gottesman at Crimson Hexagon

by Lena G. Goldberg and Mary Beth Findlay


After successful capital raises and significant progress in gaining market acceptance of its tools for analyzing public opinion, Crimson Hexagon's CEO prepares to address the company's investors on the question of exit strategy.

Keywords: Corporate Strategy; Strategic Planning; Business and Shareholder Relations; Business and Stakeholder Relations; Policy; Information Industry; Web Services Industry;


Goldberg, Lena G., and Mary Beth Findlay. "Patricia Gottesman at Crimson Hexagon." Harvard Business School Case 312-068, October 2011.