| HBS Case Collection
(Revised from original 2011 version)
ATR KimEng Financial Corporation
ATR KimEng is a Philippino asset management business. It is making an important decision on its own strategy going forward: should it stay independent, or be taken over by a large bank in the region. Through this case, we discuss the financial service industry in South East Asia, and study the opportunities and challenges presented by the changing global market dynamics.
Keywords: Asset Management;
Mergers and Acquisitions;
Financial Services Industry;
Jin, Li, Michael Shih-ta Chen, and Dawn Lau. "ATR KimEng Financial Corporation." Harvard Business School Case 212-026, July 2012. (Revised from original October 2011 version.)