Case | HBS Case Collection | 2012 (Revised from original 2011 version)

Delta/Signal Corp.

by V.G. Narayanan, Lisa Brem and Matthew Packard

Abstract

This auto parts company has just ousted its longtime CEO and founder, and the new, professional CEO is badly in need of a coherent strategy, clear objectives and metrics, and initiatives that are aligned with the strategy and objectives. Will the balanced scorecard approach help his leadership team create an action plan that makes sense for the company's strategy? This case is designed to be used with the "Balanced Scorecard Simulation Game."

Keywords: Balanced Scorecard; Business Strategy; Financial Reporting; Leading Change; Performance Evaluation; Growth and Development Strategy; Web Services Industry; Auto Industry;

Citation:

Narayanan, V.G., Lisa Brem, and Matthew Packard. "Delta/Signal Corp." Harvard Business School Case 112-048, March 2012. (Revised from original October 2011 version.)