Publications
Publications
- April 2011
Customer-Centric Information and Control Systems in B2B Settings: The Case for Customer-Supplier Partnerships
By: Francisco de Asis Martinez-Jerez
Keywords
Citation
Martinez-Jerez, Francisco de Asis. "Customer-Centric Information and Control Systems in B2B Settings: The Case for Customer-Supplier Partnerships." Harvard Business School Module Note 111-106, April 2011.