Supplement | HBS Case Collection | March 2011

Seven-Eleven Japan: Knowledge Creation and Sharing

by Hirotaka Takeuchi, Ikujiro Nonaka and Dai Senoo


This case focuses on how to create new knowledge through hypothesis building, testing, and verification.

Keywords: Knowledge Management; Knowledge Sharing; Japan;


Takeuchi, Hirotaka, Ikujiro Nonaka, and Dai Senoo. "Seven-Eleven Japan: Knowledge Creation and Sharing." Harvard Business School Supplement 711-465, March 2011.