Publications
Publications
- December 2010
- HBS Case Collection
VeeV on the Rocks? (TN)
By: Christopher Marquis, Joshua D. Margolis and Bobbi Thomason
Abstract
Teaching Note for 410006.
Keywords
Quality; Ownership Stake; Growth and Development; Problems and Challenges; Corporate Social Responsibility and Impact; Brands and Branding; Food and Beverage Industry
Citation
Marquis, Christopher, Joshua D. Margolis, and Bobbi Thomason. "VeeV on the Rocks? (TN)." Harvard Business School Teaching Note 411-076, December 2010.