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• Case | HBS Case Collection | 2012 (Revised from original 2012 version)

  Kyruus: Big Data's Search for the Killer App

  Robert F. Higgins, Penrose O'Donnell and Mehul Bhatt

  Kyruus is used in a course at HBS on Entrepreneurship in Healthcare IT and Services (EHITS). It describes a young company that has built a very large database on physicians. The company has had some early successful pilots with prominent customers, but it is now faced with choices on which markets to pursue. These markets each offer opportunity, but the company must make some decisions. As is often the case in early stage companies, these choices will affect a number of things, including organizational needs and capital requirements.

  Keywords: Entrepreneurship; Information Technology; Business Startups; Boston;

  Citation:

  Higgins, Robert F., Penrose O'Donnell, and Mehul Bhatt. "Kyruus: Big Data's Search for the Killer App." Harvard Business School Case 813-060, December 2012. (Revised from original September 2012 version.)

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• Teaching Plan | HBS Case Collection | 2012

  Vertex Pharmaceuticals and the Cystic Fibrosis Foundation: Venture Philanthropy Funding for Biotech (TP)

  Robert F. Higgins

  Citation:

  Higgins, Robert F. "Vertex Pharmaceuticals and the Cystic Fibrosis Foundation: Venture Philanthropy Funding for Biotech (TP)." Harvard Business School Teaching Plan 813-021, October 2012.

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• Case | HBS Case Collection | 2012

  Predilytics

  Robert F. Higgins and Annelena Lobb

  The management team at Predilytics, a healthcare analytics firm, must decide whether to accept a Series A venture capital financing deal. The company provided analytic services to healthcare plans, typically Medicare Advantage plans, in efforts to draw conclusions from massive amounts of patient data. The company still had enough funding from a seed round to operate on a low-key basis for a few more months, but the team hoped to move forward aggressively and scale its business. They also needed to make business choices about next steps.

  Keywords: analytics; healthcare; Medicare; Health Care and Treatment; Mathematical Methods; Health Industry; New England; United States;

  Citation:

  Higgins, Robert F., and Annelena Lobb. "Predilytics." Harvard Business School Case 813-023, October 2012.

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