Case | HBS Case Collection | August 2010 (Revised February 2012)

Rupert Murdoch: The Last Tycoon

by Geoffrey G. Jones and Harishankar Balkrishna

Abstract

The case examines the entrepreneurial career of Rupert Murdoch and the growth of News Corporation from a small Australian newspaper to a global media giant. It shows how he expanded geographically to Europe, the United States, and Asia and from newspapers to the film and television industries. The case identifies the personal role of Murdoch in this growth and the role of his family in its management. The case considers the political impact of News Corporation's newspapers and other media and their alleged role in shaping political opinion.

Keywords: Family Business; Entrepreneurship; Globalized Firms and Management; Business History; Business and Government Relations; Power and Influence; Media and Broadcasting Industry; Publishing Industry; Europe; United States; Australia;

Citation:

Jones, Geoffrey G., and Harishankar Balkrishna. "Rupert Murdoch: The Last Tycoon." Harvard Business School Case 811-017, August 2010. (Revised February 2012.)