Teaching Note | HBS Case Collection | June 2010

Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture (TN)

by Ranjay Gulati, Lucia Menzer Marshall and Patrick Cullen

Abstract

Teaching Note for 409061.

Citation:

Gulati, Ranjay, Lucia Menzer Marshall, and Patrick Cullen. "Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture (TN)." Harvard Business School Teaching Note 410-127, June 2010.