Case | HBS Case Collection | February 2010 (Revised December 2011)

Ricoh Company, Ltd.

by Robert G. Eccles, Amy C. Edmondson, Marco Iansiti and Akiko Kanno


Ricoh, the Japanese copier manufacturer, is committed to reducing its environmental impact to one-eighth of its 2000 levels by 2050. It has already introduced three stages of environmental awareness to its operations, and its recycled copier business broke even in 2006. The company developed environmental accounting methods and produces annual environmental and sustainability reports, but Ricoh is concerned that investors may not take these efforts into account.

Keywords: Environmental Accounting; Financial Reporting; Integrated Corporate Reporting; Investment; Operations; Corporate Social Responsibility and Impact; Environmental Sustainability; Electronics Industry; Manufacturing Industry; Japan;


Eccles, Robert G., Amy C. Edmondson, Marco Iansiti, and Akiko Kanno. "Ricoh Company, Ltd." Harvard Business School Case 610-053, February 2010. (Revised December 2011.)