|
Article
| Māketingu jānaru [Japan Marketing Journal]
|
2002
Marketing no Mission towa (What is the Mission of Marketing?)
by
Hirotaka Takeuchi
|
Keywords: Marketing;
Mission and Purpose;
Citation:
Takeuchi, Hirotaka. "Marketing no Mission towa (What is the Mission of Marketing?)." Māketingu jānaru [Japan Marketing Journal], no. 83 (2002).