Book | 1998

Marketing Kakushin no Jidai 4: Eigyou Ryuutsuu Kakushin (The Age of Marketing Innovation 4: Sales and Distribution Innovation)

by Mitsuaki Shimaguchi, Hirotaka Takeuchi, Hotaka Katahira and Junzou Ishii

Keywords: Innovation and Invention; Marketing; Sales; Distribution;

Citation:

Shimaguchi, Mitsuaki, Hirotaka Takeuchi, Hotaka Katahira, and Junzou Ishii. Marketing Kakushin no Jidai 4: Eigyou Ryuutsuu Kakushin (The Age of Marketing Innovation 4: Sales and Distribution Innovation). Tokyo: Yūhikaku, 1998, Japanese ed.