Case | HBS Case Collection | September 2009 (Revised February 2011)

Intellectual Ventures

by Andrei Hagiu, David B. Yoffie and Alison Berkley Wagonfeld

Abstract

Intellectual Ventures creates and acquires intellectual property, which it then seeks to monetize through non-exclusive licensing. In early 2009, as an increasing number of companies were trying to position themselves as leading intermediaries in the market for intellectual property, IV was looking for the best business model to become such a leading intermediary. Its model was predicated on making it easy for small inventors to monetize their inventions and IP (by selling it to IV) and then using its scale and aggregate IP portfolio to extract revenues from potential licensees (usually technology companies).

Keywords: Business Model; Innovation and Invention; Intellectual Property; Rights; Service Operations; Research and Development; Technology; Service Industry;

Citation:

Hagiu, Andrei, David B. Yoffie, and Alison Berkley Wagonfeld. "Intellectual Ventures." Harvard Business School Case 710-423, September 2009. (Revised February 2011.)