Module Note | 2009 (Revised from original 2009 version)

What Are Business Models, and How Are They Built?

by Clayton M. Christensen and Mark W. Johnson

Keywords: Business Model;

Citation:

Christensen, Clayton M., and Mark W. Johnson. "What Are Business Models, and How Are They Built?" Harvard Business School Module Note 610-019, August 2009. (Revised from original August 2009 version.)