Teaching Note | HBS Case Collection | July 2009

TH!NK: The Norwegian Electric Car Company (TN)

by Joseph B. Lassiter III

Abstract

Teaching Note for [808070].

Keywords: Venture Capital; Market Entry and Exit; Brands and Branding; Environmental Sustainability; Product Launch; Auto Industry; Norway;

Citation:

Lassiter, Joseph B., III. "TH!NK: The Norwegian Electric Car Company (TN)." Harvard Business School Teaching Note 810-009, July 2009.