Case | HBS Case Collection | April 2009 (Revised March 2011)

Dave and Millie: A Tale of Two Entrepreneurs

by G. Felda Hardymon and Ann Leamon


Two entrepreneurs have just been told by their venture capital backer to prepare a list of possible cuts to help them weather the 2008–2009 economic downturn. The impact on each firm is very different: one is a later-stage company with revenues in excess of $100 million; the other a pre-revenue company trying to raise its first institutional round. The entrepreneurs must consider their options and the impact on their companies' growth and, perhaps, survival.

Keywords: Business Growth and Maturation; Business Startups; Decision Choices and Conditions; Financial Crisis; Entrepreneurship; Venture Capital; Cost Management; Growth and Development Strategy;


Hardymon, G. Felda, and Ann Leamon. "Dave and Millie: A Tale of Two Entrepreneurs." Harvard Business School Case 809-109, April 2009. (Revised March 2011.)