Article | Management Science | August 1991

Sources of Superior Performance: Market Share versus Industry Effects in the U.S. Brewing Industry

by C. A. Montgomery and B. Wernerfelt

Keywords: Performance; Sales; Food and Beverage Industry;

Citation:

Montgomery, C. A., and B. Wernerfelt. "Sources of Superior Performance: Market Share versus Industry Effects in the U.S. Brewing Industry." Management Science 37, no. 8 (August 1991): 954–959.