Conference Presentation | Sep 2009 - 2009

Bye Bye Bundles: The Impact of the Unbundling of Music in Digital Channels

by Anita Elberse

Keywords: Arts; Technology;

Citation:

Elberse, Anita. "Bye Bye Bundles: The Impact of the Unbundling of Music in Digital Channels." Paper presented at the Northeast Marketing Consortium, MIT Sloan School of Management, September 2009.