More from the Author

• Working Paper | HBS Working Paper Series | 2012

  An Outside-Inside Evolution in Gender and Professional Work

  Lakshmi Ramarajan, Kathleen McGinn and Deborah Kolb

  We study the process by which a professional service firm reshaped its activities and beliefs over nearly two decades as it adapted to shifts in the social discourse regarding gender and work. Analyzing archival data from the firm over eighteen years and representations of gender and work from the business press over the corresponding two decades, we find that the firm internalized the broader social discourse through iterated cycles of analysis and action, punctuated by evolving beliefs about gender and work. Outside experts and shifting social understandings played pivotal roles in changing beliefs and activities inside the firm. We conclude with an internalization model depicting organizational adaptation to evolving social institutions.

  Keywords: gender; professional service firms; social institutions; organizational learning;

  Citation:

  Ramarajan, Lakshmi, Kathleen McGinn, and Deborah Kolb. "An Outside-Inside Evolution in Gender and Professional Work." Harvard Business School Working Paper, No. 13–051, November 2012.

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• Case | HBS Case Collection | 2012 (Revised from original 2010 version)

  Public Architecture

  Lakshmi Ramarajan, Christopher Marquis and Bobbi Thomason

  Public Architecture is a non-profit architecture company dedicated to creating social and professional change through design for the public good. Public has focused on three strategies to create change: 1) promoting the design community's commitment to pro bono work, 2) inspiring action through creating design with a social mission, and 3) disseminating knowledge created by socially relevant design throughout the profession. As a central actor and change agent in the profession, Public Architecture created The 1% Program, a national network of architecture and design firms that have publicly pledged to donate 1% of their billable hours to the public good. However, the organization has been struggling to keep both The 1% Program and its own design initiatives integrated and reinforcing each other in creating social and professional change. Should Public split into two organizations? Would keeping the diverse elements within Public Architecture together force the entire organization to the least common denominator or would it provide them with a flexible platform for creating social change? These questions have important implications for Public's growth strategy, their funding, and resource allocation decisions.

  Keywords: Design; Innovation and Management; Growth and Development Strategy; Corporate Social Responsibility and Impact; Organizational Culture; Organizational Structure; Nonprofit Organizations; Business Strategy; Integration;

  Citation:

  Ramarajan, Lakshmi, Christopher Marquis, and Bobbi Thomason. "Public Architecture." Harvard Business School Case 411-030, September 2012. (Revised from original July 2010 version.)

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• Supplement | HBS Case Collection | 2012

  Claude Grunitzky, Founder & CEO of TRACE Magazine, In-class Comments, February 2, 2012

  Julie Battilana, Lakshmi Ramarajan and James Weber

  Keywords: Publishing Industry;

  Citation:

  Battilana, Julie, Lakshmi Ramarajan, and James Weber. "Claude Grunitzky, Founder & CEO of TRACE Magazine, In-class Comments, February 2, 2012." Harvard Business School Video Supplement 412-705, March 2012.

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