Article | California Management Review

Organizational Ambidexterity: IBM and Emerging Business Opportunities

by Charles A. O'Reilly III, J. Bruce Harreld and Michael L. Tushman

Keywords: Organizational Change and Adaptation; Management Skills; Competitive Advantage; Leadership; Theory; Technology Industry;


O'Reilly, Charles A., III, J. Bruce Harreld, and Michael L. Tushman. "Organizational Ambidexterity: IBM and Emerging Business Opportunities." California Management Review 51, no. 4 (Summer 2009): 75–99. (Winner of Accenture Award for the article published in the California Management Review that has made the most important contribution to improving the practice of management​.)