Case | HBS Case Collection | February 2008 (Revised May 2012)

The Big Easy, Not So Easy

by Nicolas P. Retsinas, Arthur I Segel and Ben Creo

Abstract

Enterprise Community Partners must determine whether to rebuild the Lafitte housing projects in hurricane-ravaged New Orleans and, if so, how to mitigate the risks. Set in January 2007, more than a year after Hurricane Katrina made landfall, the case examines how Enterprise has a number of environmental, contractual, reputational, and legal risks to overcome in making the project a success. Given these risks, Enterprise is unsure whether to rebuild in New Orleans at all and whether to renovate the site or redevelop it into a mixed-income community.

Keywords: Natural Disasters; Housing; Projects; Risk Management; Urban Development; Reputation; New Orleans;

Citation:

Retsinas, Nicolas P., Arthur I Segel, and Ben Creo. "The Big Easy, Not So Easy." Harvard Business School Case 208-068, February 2008. (Revised May 2012.)