Case | HBS Case Collection | February 2008 (Revised December 2011)

Sealed Air China

by Regina Abrami, William C. Kirby, F. Warren McFarlan and Tracy Yuen Manty

Abstract

With a 10-year history of doing business in China, Sealed Air was now betting on the country to help propel its growth as a global company. The company identified China as one of the initial investments in the company's Global Manufacturing Strategy that aimed to create efficiencies in its operations across the globe. As Sealed Air's new Shanghai plant starts production in 2008, will its almost $50 million investment pay off? Is 10 years of experience in China enough to know how China works?

Keywords: Investment Return; Multinational Firms and Management; Growth and Development Strategy; Production; Manufacturing Industry; Shanghai;

Citation:

Abrami, Regina, William C. Kirby, F. Warren McFarlan, and Tracy Yuen Manty. "Sealed Air China." Harvard Business School Case 308-051, February 2008. (Revised December 2011.)