Case | HBS Case Collection | December 2007

The Amsterdam World Trade Center

by A. Eugene Kohn, Hans van Tartwijk, Nhat Minh Nguyen, Brent Kazan and David Lane


Late in September 2001, Hans van Tartwijk, president of Trimp & van Tartwijk Property Development (TvT) of Amsterdam, Holland, was deeply worried about the status of his largest ongoing project; the Amsterdam World Trade Center (WTC). As the discretionary developer, van Tartwijk needed to present his firm's recommendations to WTC owners and municipal stakeholders on how best to manage problems in the renovation of the 27-floor, 60,000 square meter complex. The WTC owners, two Dutch financial institutions, had hired TvT in 1995 to advise out how to best handle their property's under performance, which stood 20% empty and had prematurely aged. 1. Should the Owners sell, perform minimum upgrade or a major upgrade with construction, expansion? 2. What emphasis - commitment made to Green Technologies?

Keywords: Risk Management; Property; Performance Improvement; Projects; Environmental Sustainability; Real Estate Industry; Netherlands;


Kohn, A. Eugene, Hans van Tartwijk, Nhat Minh Nguyen, Brent Kazan, and David Lane. "The Amsterdam World Trade Center." Harvard Business School Case 208-078, December 2007.