Publications
Publications
- November 2007 (Revised July 2008)
- HBS Case Collection
Marketing the "$100 Laptop" (TN) (A), (B) & (C)
By: John A. Quelch and Carin-Isabel Knoop
Abstract
Teaching Note to (508-024), (508-032) & (508-065).
Citation
Quelch, John A., and Carin-Isabel Knoop. Marketing the "$100 Laptop" (TN) (A), (B) & (C). Harvard Business School Teaching Note 508-055, November 2007. (Revised July 2008.)