Case | HBS Case Collection | August 2007 (Revised December 2007)

Microsoft in China and India, 1993-2007

by Tarun Khanna and Prithwiraj Choudhury

Abstract

Relates to Microsoft's expansion in China and India in the period 1993-2007 and the strategic issues faced by multinationals in emerging markets.

Keywords: Expansion; Multinational Firms and Management; Information Technology; Software; Emerging Markets; Information Technology Industry; China; India;

Citation:

Khanna, Tarun, and Prithwiraj Choudhury. "Microsoft in China and India, 1993-2007." Harvard Business School Case 708-444, August 2007. (Revised December 2007.)