Case | HBS Case Collection | 2008 (Revised from original 2007 version)

Andrea Jung: Empowering Avon Women (A)

by William W. George, Diana Mayer and Andrew N. McLean

Abstract

In October 2005 Andrea Jung is coping with a 30% decline in Avon's stock price--the biggest test of her leadership since she became CEO in 2000.

Keywords: Gender Characteristics; Stocks; Price; Leadership; Crisis Management;

Citation:

George, William W., Diana Mayer, and Andrew N. McLean. "Andrea Jung: Empowering Avon Women (A)." Harvard Business School Case 408-035, January 2008. (Revised from original July 2007 version.)