Supplement | HBS Case Collection | June 2007 (Revised March 2010)

Maria Sharapova: Marketing a Champion (B)

by Anita Elberse and Margarita Golod

Keywords: Sports; Marketing; Sports Industry;

Citation:

Elberse, Anita, and Margarita Golod. "Maria Sharapova: Marketing a Champion (B)." Harvard Business School Supplement 507-066, June 2007. (Revised March 2010.)