Teaching Note | HBS Case Collection | March 2007

Kansai Digital Phone: Zutto, Gaining Japanese Loyalty (TN)

by Francisco de Asis Martinez-Jerez

Keywords: Technology; Customer Satisfaction; Japan;

Citation:

Martinez-Jerez, Francisco de Asis. "Kansai Digital Phone: Zutto, Gaining Japanese Loyalty (TN)." Harvard Business School Teaching Note 107-064, March 2007.