Case | HBS Case Collection | February 2007 (Revised May 2007)

Li & Fung 2006

by F. Warren McFarlan, William C. Kirby and Tracy Manty

Abstract

Describes the opportunities and strategy facing one of the most innovative global supply-chain companies, and the strategy it has chosen to deal with the expanding demand for its services. Li & Fung links thousands of factories in India, China, and elsewhere to nearly a thousand large retailers, primarily in the U.S. and Europe. It basically does the supply-chain job faster and more accurately with the aid of a sophisticated information system than anyone else.

Keywords: Customer Value and Value Chain; Supply Chain Management; Distribution Channels; Global Range; Strategy; Information Technology; Service Industry; Distribution Industry; China; India; United States; Europe;

Citation:

McFarlan, F. Warren, William C. Kirby, and Tracy Manty. "Li & Fung 2006." Harvard Business School Case 307-077, February 2007. (Revised May 2007.)