Teaching Note | HBS Case Collection | May 2006

Reinventing the Automobile: General Motors' AUTOnomy Project (TN)

by Alan D. MacCormack

Keywords: Auto Industry;

Citation:

MacCormack, Alan D. "Reinventing the Automobile: General Motors' AUTOnomy Project (TN)." Harvard Business School Teaching Note 606-129, May 2006.