Case | HBS Case Collection | January 2005 (Revised March 2005)

Parisian: productivity and selling cost

by Rajiv Lal and Arar Han

Abstract

Presents the dilemma facing George Jones with respect to the high selling cost at Parisian Department Stores. The challenges to be considered reflect issues at different levels of the organization, including individual salespeople, the store itself, and the merchandise policy for a set of rather diverse stores.

Keywords: Cost; Executive Compensation; Production; Sales; Salesforce Management; Motivation and Incentives; Retail Industry;

Citation:

Lal, Rajiv, and Arar Han. "Parisian: productivity and selling cost." Harvard Business School Case 505-052, January 2005. (Revised March 2005.)