| HBS Case Collection
(Revised April 2005)
U.S. Market Framework for Gasoline, The: Individual Incentives and Societal Goals in Global Markets
Traces the role of gasoline taxes in financing U.S. highways and the use of regulations to increase fuel economy to show how and why the U.S. market framework for gasoline is so different from that in Europe. Focuses on whether the U.S. tax should be raised, as advocated by the CEOs of Ford and General Motors.
Governing Rules, Regulations, and Reforms;
Growth and Development Strategy;
Scott, Bruce R., and Edward Murphy. "U.S. Market Framework for Gasoline, The: Individual Incentives and Societal Goals in Global Markets." Harvard Business School Case 705-012, September 2004. (Revised April 2005.)