Case | HBS Case Collection | August 2004

Microsoft.NET (Abridged)

by Alan D. MacCormack and Kerry Herman

Abstract

Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges they face include the retirement of a key executive sponsor and the need to make major changes across many of Microsoft's core products. The protagonists must come up with a process and an organizational structure to keep the initiative moving forward.

Keywords: Transformation; Leadership; Management Skills; Organizational Structure; Technology Platform;

Citation:

MacCormack, Alan D., and Kerry Herman. "Microsoft.NET (Abridged)." Harvard Business School Case 605-025, August 2004.