Case | HBS Case Collection | 2006 (Revised from original 2003 version)

Union Corrugating Company (B)

by Paul W. Marshall and Julia Stevens

Abstract

Lauri Union, president of Union Corrugating Co., has successfully transformed her family's corrugated steel roofing and siding manufacturer into a successful enterprise. Reviews how Union turned the struggling company around and also considers the management structure she put in place so that she could effectively run the Fayetteville, N.C.-based company from her home in Boston. In 2003, the company is facing a number of competitive threats, and Union is wondering how best to address these threats, while also seeking a greater balance in her life between work and family.

Citation:

Marshall, Paul W., and Julia Stevens. "Union Corrugating Company (B)." Harvard Business School Case 804-003, August 2006. (Revised from original November 2003 version.)