Case | HBS Case Collection | September 2003 (Revised February 2004)

Alessi: Evolution of an Italian Design Factory (C)

by Youngme E. Moon, Vincent Dessain and Anders Sjoman

Abstract

Supplements the (A) case.

Keywords: Design; Consumer Products Industry; Italy;

Citation:

Moon, Youngme E., Vincent Dessain, and Anders Sjoman. "Alessi: Evolution of an Italian Design Factory (C)." Harvard Business School Case 504-020, September 2003. (Revised February 2004.)