Case | HBS Case Collection | 2004 (Revised from original 2003 version)

Store24

by Susan L. Kulp, V.G. Narayanan and Dennis Campbell

Abstract

Illustrates how nonfinancial performance measures can be used to manage a business and evaluate the success of a strategy.

Keywords: Business or Company Management; Balanced Scorecard; Performance Evaluation; Strategy; Retail Industry;

Citation:

Kulp, Susan L., V.G. Narayanan, and Dennis Campbell. "Store24." Harvard Business School Case 103-058, March 2004. (Revised from original February 2003 version.)