Case | HBS Case Collection | February 2003 (Revised March 2006)

Asociacion Colombiana de Industrias Plasticas (Acoplasticos)

by Michael E. Porter and Willis M. Emmons III


Acoplasticos was established in 1961 as a lobbying group for Colombia's major plastics manufacturing companies. In the early 1980s, the organization shifted its focus toward improving the productivity of the Colombian plastics and rubber cluster, which also included certain petrochemical, manmade fiber, paint, and ink industries. Over time, the organization's activities expanded to include cluster technology upgrading, training, trade fair production, joint procurement, and information collection and dissemination. Despite significant improvement in the performance of the Colombian plastics and rubber cluster during the 1990s, however, Executive Director Carlos Garay was concerned about the challenging economic and political environment in 2002.

Keywords: Cooperation; Technology; Alliances; Research and Development; Business and Government Relations; Performance Productivity; Developing Countries and Economies; Manufacturing Industry; Chemical Industry; Colombia;


Porter, Michael E., and Willis M. Emmons III. "Asociacion Colombiana de Industrias Plasticas (Acoplasticos)." Harvard Business School Case 703-437, February 2003. (Revised March 2006.)