| HBS Case Collection
(Revised February 2006)
Use and Abuse of Analogies, The
Examines how managers use, and sometimes misuse, analogical reasoning as they formulate their strategies. Suggests a process that managers can employ to use analogies productivity.
Keywords: Managerial Roles;
Gavetti, Giovanni M., and Jan W. Rivkin. "Use and Abuse of Analogies, The". Harvard Business School Background Note 703-429, February 2003. (Revised February 2006.)