Case | HBS Case Collection | 2004 (Revised from original 2003 version)

Silverado (A)

by Jan W. Rivkin and Charles J. Woodard

Abstract

Silverado has raised $50 million and launched its first product: an Internet-based trivia game with innovative software. In a highly uncertain environment, the young management team must decide whether to continue developing the product and whether to branch out into new domains.

Citation:

Rivkin, Jan W., and Charles J. Woodard. "Silverado (A)." Harvard Business School Case 703-441, March 2004. (Revised from original January 2003 version.)