Case | HBS Case Collection | April 2002

The Cardon Family

by William J. Poorvu and Melissa Yin-Yin Lam


Wil Cardon is the third-generation steward of his family's real estate land development business. He grapples with issues of business structure, intergenerational business, compensation, and family values. This case includes in-depth discussion of the land development business in the Southwest.

Keywords: Business Ventures; Family Business; Entrepreneurship; Values and Beliefs; Compensation and Benefits; Family and Family Relationships; Real Estate Industry;


Poorvu, William J., and Melissa Yin-Yin Lam. "The Cardon Family." Harvard Business School Case 802-196, April 2002.